Eight
Timeless
Mantras
for Success
Early praise for the book
As AI increasingly shapes our lives, Human Edge in the AI Age reminds us to rediscover the human qualities—like compassion and self-awareness—that machines can’t replicate. May it inspire many to live with deeper purpose and fulfilment
Gurudev Sri Sri Ravi Shankar
Founder, The Art of Living Foundation
‘Nitin reminds us that while AI may replace many jobs, our uniquely human strengths will be key to staying ahead’
Lou Maiuri
Chairman & Group CEO, AssetMark
Chatri Sityodtong
Chairman and founder, ONE Championship
About the Book
“Human Edge in the AI Age” presents a compelling response to the profound challenges and opportunities posed by the rapid AI advancements. As AI rapidly redefines industries, job roles, and even capabilities once considered uniquely human—from cognitive tasks to emotional intelligence—the book confronts the critical question of how humanity cannot merely survive but truly thrive.
This work moves beyond the extremes of AI discourse to offer a grounded, human-centered perspective. It acknowledges AI’s immense power, including its potential for job displacement, while also showing its capacity to ignite an ‘era of entrepreneurs’.
At its heart, the book asserts that timeless human qualities—including creativity, problem-solving, resilience, and leadership—remain irreplaceable. To navigate this seismic shift, it introduces the POSSIBLE framework, an original eight-dimensional model: Problem-Solving, Openness to Change, Spirituality, Sports, Impact, Balance, Leadership, and Entrepreneurship.
This is not just theory. This actionable framework empowers readers to cultivate their inherent human strengths, enabling them to confidently shape a future where humanity remains firmly in the lead, transforming anxiety into empowered action.
Nitin's Inspiration for the Book
Key Sections
AI IS REDEFINING EVERY ASPECT OF LIFE AND BUSINESS
This section explores how AI's rapid advancements, fueled by vast data, computing and algorithms, are profoundly reshaping every corner of our lives and businesses. It also examines the unprecedented challenges facing us, as AI increasingly masters capabilities once thought uniquely human—from creativity to emotional intelligence. This significant shift presents both stark job disruption and exciting new entrepreneurial frontiers, ultimately prompting us to consider why adapting and rediscovering our truly human strengths—precisely what AI cannot replicate—is essential for us to not just survive, but to truly flourish.
EIGHT TIMELESS MANTRAS FOR SUCCESS IN THE AI AGE
Building on Section I's insights into AI's profound implications and the vital necessity of sharpening our uniquely human edge, Section II tackles the critical question: How do we truly rediscover and fortify those innate human strengths that AI cannot replicate, enabling us to thrive amidst unprecedented change? Drawing from his own personal experiences that bridge modern leadership and ancient wisdom, Nitin proposes a core thesis: in our rapidly changing world, we must anchor on what is timeless. This journey unveils the 'POSSIBLE' framework—eight timeless mantras—crafted to empower individuals and organizations for forging a future where we don't just coexist with AI, but truly flourish alongside it.
The POSSIBLE Framework
Eight Timeless Mantras for Success
About the Author
Nitin Seth is a global business leader, entrepreneur, and bestselling author. He is the Co-Founder and CEO of Incedo Inc., a fast-growing Data, Digital, and AI services firm. With nearly three decades of leadership experience, Nitin has held pivotal roles at world-class organizations—including Director of McKinsey’s Global Knowledge Centre, Managing Director and India Country Head of Fidelity International, and Chief Operating Officer of Flipkart, India’s largest e-commerce company. Across these roles, he has led large-scale transformations in business, technology, data, and AI.
Nitin is the author of three acclaimed books. His debut, Winning in the Digital Age (2021), became a national bestseller and won five prestigious business book awards, including the C.K. Prahalad Best Business Book Award. The book’s second edition was released in 2023 and is now available in Hindi and Korean. His second book, Mastering the Data Paradox (2024), became a bestseller within a week of launch and has already won multiple awards. It offers practical strategies to unlock the true potential of data in the AI era and is being translated into Hindi, Korean, and Chinese.
An alumnus of the Indian Institute of Management Lucknow, where he received the Chairman’s Gold Medal for academic excellence, and Indian Institute of Technology Delhi, Nitin is widely regarded as a thought leader. He is a sought-after speaker on digital transformation, AI, leadership, innovation, and building high-performance teams—passionately inspiring individuals and organizations to thrive in a fast-changing world.
Nitin currently lives in New Jersey, near Incedo’s global headquarters, with his wife, three children, and their dog.